Visualize what makes your business tick
Create data-connected maps, models, graphs, and trees with DoubleLoop. Instantly see correlations.
Connect your data sources
DoubleLoop integrates with the tools that you build/measure/learn with.
North Star Workshops
If you’d like to fast-track getting started, we’ll work with you hands-on to make a map of how your work ladders up to long-term business goals.
“DoubleLoop’s workshops go beyond defining your North Star metric. They set you up to put the North Star framework into action.” — John Cutler
Model your business drivers and metrics
Visualize your business with the North star framework, KPI trees, driver trees, opportunity solution trees, or growth loops.
DoubleLoop helps you grapple with the complexity of inputs and outputs.
Import your metrics
Populate nodes on your map with time series data from your data sources. No PII is required.
Instantly see correlations
“Validate” your strategy by exploring correlations between metrics with our drag-and-drop interface.
Collaborate with your team on your map
Align with stakeholders and refine your model when new data flows in. See example map.
Send reports to Slack
DoubleLoop sends metric performance directly to Slack to heighten your team’s business awareness.
Strengthen the bond between data and product
Product analysts
Track the right metrics and put data into action.
Product managers
Orient your squad around outcomes, not features.
Leadership teams
See a birds eye view of the business and refine your strategy.
Our latest writing.
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Matthew Clayton
DoubleLoop strategically aligns our entire company on key initiatives and metrics. We use it to explain how our work fits together.
Dermot O'Connor
DoubleLoop is mission control for product, a single place to see our key inputs and outcomes. It provides a birds-eye view of company performance and makes our meetings more effective.
Regan Davis
DoubleLoop is like a living depiction of our strategy. Our teams can easily connect their day to day work to the impact they’re making.
Mark Kaufman
DoubleLoop is an essential tool for comparing actual project impact against our estimates and assumptions.